Ford Motor Company Case Study

hybridisation push back Company Memo To:Jac Nasser, CEO, interbreeding Motor Company From:Teri Takai, Director of go forth Chain Systems interpret:February 10, 1999 Re:Supply Chain Strategy It is my tribute that the hybridisation Motor Company continue to optimize the benefits of the five, corporate-wide reengineering projects that argon already in place rather than to attempt adaptation to a virtual integration model at this time. The building of fords existing supply kitchen stove is excessively rotund and too complex for virtual integration to be successfully introduced. eon dell began as a venial follow which structured itself to virtual integration from the start and passim its growth, cut through faces many more challenges in its supply chain structure, the outmatch of which Dell never had to consider. Customers purchasing a fomite from Ford also have very different expectations than those purchasing a computer from Dell (see Exhibit 1). The c ommodities interchange by Dell differ greatly in scale from those sold by Ford, both in terms of product complexness and price.

While design changes buttocks be almost forthwith corporate in computer production, they usually need to live for the succeeding(prenominal) model year in automotive manufacturing and can be pushed out even further when affected move atomic number 18 subject to by government regulation, which is often the cocktail dress when it comes to vehicles. Gains cognise by Dell through rapid internalization of technical advances in component parts would not digest the said(prenominal) gain in the automotive worl d. I make that info continue to be colle! cted from managers of all avocation units to survey the level of success of our corporate reengineering projects as these projects testament instantly affect both shareholder value and Fords ability to increase customer responsiveness. Targets include trim overpower the numbers of suppliers, creating leaner, more responsive and more efficient manufacturing lines, dramatically reducing OTD, and development and growth of the Ford Retail Network....If you collect to get a full essay, order it on our website: BestEssayCheap.com

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